Capa

TROUBLE IN THE MIDDLE IBD

ROUTLEDGE
03 / 2013
9780415884488
Inglês

Sinopse

This book will helpáreadersábetter understand the ethical and cultural assumptions that botháAmerican and Chinese business cultures bring to business relationships. Based onáhistorical context, theory, and aáresearch-basedácomparison of how American and Chinese executives perceive the ethical and cultural aspects of doing business, itáanalyzesáthe relationships developed between the two cultures. Overall, FeldmanâÇÖs research and conceptualization ofáthis cultural interaction will prove useful to all those who wish to expertly navigate the Chinese-American business relationship.