Capa

WINE SALES AND DISTRIBUTION IBD

ROWMAN & LITTLEFIELD PUBLISHER
07 / 2019
9781538117309
Inglês

Sinopse

Focusing on personal wine-selling skills, this practical guide explains every element of consultative wine sales, from understanding the market and the customer to providing excellent customer service. Based on six decades of combined experience, this manual will be invaluable for all those seeking to start or enhance a career in wine sales.